Fill your calendar with more of the right clients
We're a digital marketing agency that helps businesses like yours:
Add more appointments to your calendar
Hit your revenue goals without draining your wallet
Experience growth that's both predictable and less stressful month after month by building and executing the right systems
*It's like magic but with spreadsheets and strategy.
Are you grinding away, trying to turn leads into loyal clients but finding your efforts are more 'miss' than 'hit'?
Being a business owner can be quite a balancing act. Not only are you focused on giving top-notch care to your clients, but you're also juggling the challenge of keeping your team motivated and performing their best. On top of that, there's the constant pressure to pay the bills.
In today's competitive landscape, businesses face a common challenge: maximizing the return on investment from their marketing activities. Recent studies show that over 80% of leads never turn into sales.
That's a huge gap between getting someone's attention and actually sealing the deal. It's a missed opportunity for businesses to make the most of their marketing efforts and drive revenue growth.
Imagine a world where growing your business is as predictable as your morning coffee and way less stressful than your daily commute.
We firmly believe the answer lies in optimizing the return on investment from your marketing efforts. For any owner aiming to build a successful business, understanding WHY your profits fluctuate each year is crucial.
Keeping track of key numbers isn't just about number crunching; it's like taking the pulse of your strategies and processes, ensuring they're not just alive but kicking!
It's your ability to execute them day in and day out. Continuously striving to exceed those benchmarks is how you get ahead.
We get it...
the headache of dealing with unqualified clients and those tire kickers who book appointments, only to vanish into thin air, wasting your precious time.
That's exactly why we've developed a comprehensive system to tackle this issue head-on. Our proven strategies are built on the foundation of understanding both human behavior and digital dynamics.
By combining psychology with technology, we have put together a comprehensive system designed to enhance your business's efficiency, engagement, and conversion rates. This includes utilizing automation to optimize follow-up processes, as well as creating impactful messages that effectively connect with your ideal client.
We'll arm you with the tools and wisdom to turn leads into loyal customers.
It's like magic but with spreadsheets and strategy.
Unlock the full potential
of your business
Our Offer
Managed and 'done-for-you' client acquisition and workflow automation services for companies who want to grow.
And yes, we guarantee results and are as delightful as a fresh cup of morning coffee.
Meta Advertising
Did you know businesses annually wave goodbye to
at least 10% of their clients, thanks to external factors?
Relying solely on organic growth is like trying to run a marathon in flip-flops, it's ineffective and kind of amusing to spectators.
Yes…word of mouth, organic social, and foot traffic are great methods, but they are insufficient by themselves.
Therefore, it is vital to actively market your business in order to obtain new clients while some existing clients drop off.
Meta Advertising is one of the most effective ways to promote your business. It's becoming the number one way to reach new and old customers.
It can be extremely competitive, but unlike others,
we specialize in creating systems that drive profitable growth and help you reach your most desirable customers.
Our focus is on building systems that not only get your brand seen but also lead to lifelong customer relationships.
In today's digital world over 30% of people turn to social media when making a decision. Advertising on Facebook and Instagram is all about being in the right place at the right time.
Our proven approach to crafting paid campaigns includes:
Laying down the strategy
Nailing the offer
Figuring out the Who & Why
Crafting your campaign assets
Getting the campaign up and running
Diving into the results
Fine-tuning to perfection
We understand the importance of making a genuine connection with your audience. That's why we want to help you inspire your potential clients to take a closer look at your work and discover how you can help them.
The Air Traffic Control
Finding leads is just the start.
Without a central place to keep all that info, your business could lose track of important details about their prospects and clients ultimately impacting revenue and operations.
You can generate prospects from many sources like Meta ads, Google, organic social, word-of-mouth, etc.
Whatever the source may be it’s crucial to have one centralized spot to store all the information, otherwise your business would be like an airport without air traffic control.
You will have all these aircraft (leads/clients) flying around aimlessly and missing out on opportunities to land (interact with your business) in a safe, timely, and effective manner.
By having all this valuable information stored in one place, your business can make smarter decisions about how to engage with your audience, leading to more effective marketing campaigns, better customer relationships, and ultimately, increased success for the business.
Appointment Setting and Lead Nurturing
In today's fast-paced digital landscape, timely follow-ups are essential for capturing and converting clients. About 25% of leads are legitimate and should turn into sales but they often end up like neglected houseplants - not nurtured properly.
So, what does "not nurtured properly" mean?
Slow and inconsistent follow-up.
Not keeping in touch with clients through regular follow-ups can lead to missed chances and lower conversion rates, which means losing potential revenue. Following up with leads within 5 minutes makes them 9 times more likely to convert.
Generic or impersonal communication.
If it doesn't resonate with them, they might lose interest, resulting in lower conversion rates. Effective communication should be tailored to the client's specific needs and preferences. Text messaging is now a popular way for businesses to connect with leads and boost conversions. To get the best results, it’s important to write engaging texts, send them at the right time, and use A/B testing to refine your strategy for maximum impact.
Ineffective qualification processes
Wasting time and resources on unqualified leads can lead to frustration for both the owner and the potential clients.
A proper qualification process should be put in place to ensure you are focusing on leads with the highest potential for conversion.
That's where the almighty phone call, the unsung hero of any business niche, comes into play. It doesn't matter who you are, your phone skills and the system behind those calls will make or break your marketing campaigns.
But first, let's dive into the battle of mindsets.
On one side, we have the camp "Leads are bad", and on the other, the eternal optimists with their "Leads are gold" banners. It's a "Tale As Old As Time," where agencies chant "Just call more!" and business owners respond "These leads suck!".
Meanwhile, you're there, caught in the middle, thinking about Karen at the front desk who wouldn't call a lead if it danced in front of her with a sign saying "I'm interested!" and claims she's too busy to breathe.
Here's a splash of cold water: 5 out of 10 leads won't even pick up the phone. So, when the business owner say the leads suck
well yeah they do kind of suck- half of them are as responsive as a brick wall.
And of those who do pick up, 2 out of 10 are just tire kickers-window shopping with no intention to buy,
while only 3 out of 10 are going to be pretty solid as long as you have a good follow-up process and you can actually get them on the phone and qualify them.
Let that sink in for a moment...
It’s the big secret no one’s spilling.
Even with the fanciest lead-qualifying moves,
this pattern sticks like gum on a shoe.
Lead Nurture Automation and Confirmation Calls
Missed appointments and sinking conversion rates often stem from inconsistent follow-up and confirmation routines.
Did you know? The average rate of people not showing up for appointments hovers around 23% across various industries.
Nurturing leads and ensuring attendance at scheduled appointments are critical steps in the conversion journey.
To effectively maximize engagement and attendance,
it's essential to implement automated lead nurturing workflows.
This will ensure that potential clients receive timely and relevant follow-ups, tailored to their interests and interactions. Additionally, personalizing follow-up communications can significantly enhance the connection with your audience, making them feel valued and understood.
Lastly, conducting confirmation calls before the appointment adds a personal touch and can greatly increase the likelihood of attendance, providing an opportunity to address any last-minute questions or concerns. Together, these strategies will lead to a more engaged audience and better outcomes.
The consultation
This is very industry-specific but some things we've found helpful include:
Mentioning money early on can be super helpful. Waiting till the end to talk about prices just makes everyone anxious. Instead, we're like, "Hey, we're gonna chat about the cost soon, don't stress, we know it's probably on your mind." It really helps people relax.
Plus, you can mention it during the confirmation call too. So, if someone's thinking, "Whoa, $5000 is way out of my budget right now," then you know.
Saves them the trip for a consult, and saves you time too.
That way, they can come back when they're actually ready.
So, the next thing to consider is finding the sweet spot between efficiency and customer experience.
For most, a 45-minute consultation hits the mark perfectly. However, some businesses nail it in just 30 minutes, building solid relationships within that timeframe. But hey, if someone's looking for a deeper connection with their clients or customers, that's totally fine too.
It's all about what works best for you, so you need to figure out that perfect balance.
Let's make the consultation room more inviting.
Take gyms, for instance - you could hang up loads of "before and after" photos of folks who've really made it big there.
And for a doctor's office?
How about pictures of smiling patients, showing off their results, and maybe even the doctor’s degrees from
their alma maters?
It's a subtle way to built authority behind whoever the salesperson is.
Finally, skip the technobabble.
Just talk like a normal person. Technobabble is when you dive deep into industry jargon like a total nerd and forget to break down what anything actually means for the patient or client.
It's about mastering the art of turning leads into clients, not just collecting them like Pokémon.
First, accept that half of your leads are more "meh" than marvelous.
Then, craft a system so genius it turns the remaining leads into gold while kindly showing the door to the ones not ready to buy your service.
By adopting the right mindset, smart automation, and a dash of human touch you can turn leads into lifelong customers.
Time to roll up our sleeves and dive into the strategies that will take your marketing game to the next level.
We have opened our doors to accept 5 new clients and
if you are reading this - it means we probably still have a couple of spots available.
For this month, we're offering businesses FREE 30-minute strategy sessions.
And just to set the record straight,
this isn't your typical "strategy session" that's actually a sales pitch in disguise from someone who barely knows their way around building systems.
Nor is it one of those high-pressure sales tricks masquerading as a helpful consultation.
We're pretty confident you'll be so impressed by the plan we've put together, so much so you might just want to hire us on the spot to bring it to life.
But I'm not asking you to decide yes or no today…
I’m asking you to make a fully informed decision, that’s all.
The only way you can make a fully informed decision is on the inside, not the outside. So you get on the inside and see if everything we say in this call is true and valuable to you. Then if it is, that’s when you decide if you want to work together.
If it’s not, no hard feelings you'll still walk away with an exceptional strategy that you can implement yourself.
On this call, you'll be getting a detailed walkthrough of our appointment-setting system that's all about getting the right clients and building lifelong customer relationships.
Speak soon.
FAQ 🤔
How do I know that I will get a return on my investment?
Because we don't just talk the talk- we back it up with bold guarantees that set us apart from the competition.
Here's the deal: if you don't see a return on your investment within 90 days, we'll refund every penny. That's our promise to you.
When will I start seeing results?
Our system evolves over 6 months. To achieve optimal results, this approach involves reactivating your database, targeting your ideal customers through paid advertising, converting them into more appointments, and transforming those appointments into long-term customers, more referrals, and a better reputation.
How much does Meta Advertising cost?
Let's break down how Meta ads work in simpler terms:
Instead of paying each time someone clicks on your ad, like with Google, Facebook charges based on the number of times your ad is shown to 1,000 people. This is called the Cost Per 1,000 Impressions, or CPM.
Facebook decides the CPM based on factors like how many other advertisers are competing in your niche, the size of your target audience, and the content of your ads.
Here's an example to make it clearer:
Let's say Facebook sets your CPM at $25. That means every time your ad is seen 1,000 times, it costs you $25.
If 1% of the people who see your ad click on it, you'll get 10 clicks for every 1,000 views, at a cost of $2.5 per click ($25 divided by 10 clicks).
Now, let's say 10% of those clicks turn into leads on your website. That means for every 10 clicks, you get 1 lead, costing you $25 per lead ($25 spent, 10 clicks, 1 lead).
Now, let's put it into perspective:
If you're spending $1,000 a month on Meta ads and your average cost per lead is $25, that means you could potentially generate 40 new leads every month. Even with our systems in place let's assume 5/10 didn't answer the phone, 2/10 are tire kickers, and only 3/10 (12 leads) are solid and show up for an appointment. What kind of impact can that have on your business?
When do you share the results with me?
Every month, we create a customized report just for you using Meta Ads Manager, Google Analytics, and other sources. In this report, we will explain the number of clicks, we'll analyze the phone call recordings, website form submissions, and appointments that were booked through your Facebook and Instagram Ads. Additionally, we will provide you with an explanation of how we plan to continue improving results in the upcoming months. Your feedback and questions are always welcome.
How long is the contract?
We ask all our partners for an initial commitment of 6 months, after which the contract becomes month-to-month and you can cancel anytime.
When can we start?
Right away! Request a 30-minute strategy session and start filling your calendar with more of the right clients.
Maximize your return, simplify your growth.
17 Bulair Str.
Haskovo, 6300
Bulgaria
